Terms of Service

Effective Date: September 7, 2026
Last Updated: September 7, 2026

Welcome to the website of Doc Ethridge (“Doc Ethridge,” “we,” “us,” or “our”).

These Terms of Service (“Terms”) govern your use of this website and any services, content, products, programs, downloads, courses, consultations, coaching, educational materials, or other offerings made available through it.

By accessing or using this website, you agree to these Terms. If you do not agree, please do not use the website.

1. Use of This Website

You may use this website for lawful purposes and in accordance with these Terms.

You agree not to:

  • Use the website for unlawful purposes

  • Attempt to gain unauthorized access to the website or its systems

  • Interfere with the operation or security of the website

  • Copy, reproduce, distribute, or exploit website content without permission

  • Misrepresent your identity or relationship with Doc Ethridge

  • Use automated systems to scrape, copy, or systematically collect website content without permission

  • Use the website in a manner that could damage, disable, overburden, or impair the website or its infrastructure

We reserve the right to restrict or terminate access to the website when reasonably necessary.

2. Educational and Informational Content

Content provided through this website—including articles, ebooks, videos, exercises, questionnaires, assessments, presentations, photographs, podcasts, and other materials—is provided for educational and informational purposes.

Such content is not a substitute for individualized professional advice.

Information presented on this website should not be interpreted as:

  • Medical advice

  • Psychological or psychiatric diagnosis

  • Mental health treatment

  • Emergency care

  • Legal advice

  • Financial advice

  • A guarantee of personal, professional, athletic, creative, or therapeutic outcomes

You are responsible for determining whether information or exercises are appropriate for your individual circumstances.

3. Coaching and Consulting

Where Doc Ethridge provides coaching, consulting, performance, storytelling, personal development, or related services, those services are intended to support reflection, learning, decision-making, skill development, and personal or professional growth.

Coaching and consulting do not constitute medical or mental health treatment unless expressly provided under a separate professional relationship and agreement.

You remain responsible for your own decisions, actions, and outcomes.

No particular result is guaranteed.

4. Mental Health and Crisis Disclaimer

This website and its general educational resources are not intended to provide emergency mental health services.

If you are experiencing an emergency, are in immediate danger, or believe you may harm yourself or someone else, contact local emergency services or an appropriate crisis resource immediately.

Do not use this website, its contact forms, email communications, or educational materials as a substitute for emergency assistance.

5. Professional Services

Certain services may be subject to additional agreements, informed-consent documents, waivers, contracts, or professional terms.

If a separate agreement applies to a particular service, that agreement will govern the service to the extent of any conflict with these Terms.

6. Questionnaires, Exercises, and Assessments

Some resources may include questionnaires, exercises, reflective prompts, or self-assessments.

These materials are intended to encourage reflection and education.

Unless expressly stated otherwise, they are not scientifically validated diagnostic instruments and should not be used to diagnose or treat a medical or psychological condition.

Your results are not a professional diagnosis or determination of your health, personality, capability, or future performance.

7. Purchases, Bookings, and Payments

Certain services or products may require payment.

Prices, payment terms, cancellation policies, expiration dates, and other conditions will be disclosed at the time of purchase or booking.

You agree to provide accurate and complete billing and contact information.

Unless otherwise stated in the applicable purchase terms, all purchases are subject to the cancellation, refund, and rescheduling policies presented at the time of purchase.

8. Digital Products and Downloads

Digital products, ebooks, guides, courses, and other downloadable materials are licensed to you for personal, non-commercial use unless otherwise stated.

You may not:

  • Resell the materials

  • Redistribute them publicly

  • Upload them to file-sharing services

  • Reproduce them for commercial purposes

  • Remove copyright or ownership notices

  • Represent the materials as your own

If you purchase a digital product, you receive a limited, non-exclusive, non-transferable license to use it for its intended purpose.

9. Intellectual Property

Unless otherwise indicated, the website and its contents—including text, photographs, graphics, logos, videos, audio, design elements, ebooks, courses, exercises, frameworks, and other materials—are owned by or licensed to Doc Ethridge and are protected by applicable intellectual property laws.

Nothing in these Terms transfers ownership of intellectual property to you.

You may view and use website materials for their intended personal or informational purpose, but you may not reproduce, modify, publish, distribute, sell, or commercially exploit them without prior written permission.

10. Original Frameworks and Methodologies

Doc Ethridge may develop or use proprietary frameworks, concepts, exercises, methodologies, language, or educational systems.

Access to these materials does not grant you ownership of the underlying intellectual property.

You may apply concepts you learn for your own personal or professional development, but may not reproduce proprietary materials as your own commercial program without written authorization.

11. Photography and Creative Work

Where photography or other creative services are provided, additional agreements may govern the scope of the project, licensing, image usage, copyright, model releases, deliverables, payment, cancellation, and publication rights.

Those agreements will control the applicable creative project.

Unless expressly transferred in writing, intellectual property rights remain with the applicable copyright owner.

12. User Submissions

If you voluntarily submit comments, testimonials, feedback, questions, photographs, written materials, or other content to us, you represent that you have the right to submit that material.

We will handle personal information in accordance with our Privacy Policy.

We will not publicly identify you as a client or use your testimonial, photograph, or identifiable personal story for marketing without appropriate permission or another lawful basis.

13. Testimonials and Results

Testimonials and examples presented on this website represent individual experiences.

They are not guarantees that you will achieve the same or similar results.

Individual outcomes vary based on numerous factors, including circumstances, effort, experience, resources, and other variables.

14. Third-Party Services and Links

The website may contain links to third-party websites, services, products, or resources.

These links are provided for convenience.

We do not control or guarantee the accuracy, availability, security, or practices of third-party services.

Your use of third-party services is governed by the terms and policies of those providers.

15. Website Availability

We strive to keep the website available and functioning properly, but we do not guarantee that the website will always be uninterrupted, secure, error-free, or available.

We may modify, suspend, discontinue, or restrict portions of the website at any time.

16. Disclaimer of Warranties

To the fullest extent permitted by applicable law, the website and its content are provided on an “as is” and “as available” basis.

We make no warranties, express or implied, regarding the website, its content, or the results that may be obtained through use of the website or our services.

Nothing in these Terms excludes any warranty or consumer protection right that cannot legally be excluded.

17. Limitation of Liability

To the fullest extent permitted by applicable law, Doc Ethridge and its owners, employees, contractors, affiliates, and service providers will not be liable for indirect, incidental, consequential, special, exemplary, or punitive damages arising from your use of the website or services.

To the extent permitted by law, our total liability arising from a particular service will not exceed the amount you paid to us for that service during the applicable period giving rise to the claim.

Nothing in these Terms is intended to exclude liability that cannot legally be excluded or limited.

18. Indemnification

To the extent permitted by law, you agree to indemnify and hold harmless Doc Ethridge and its owners, employees, contractors, affiliates, and service providers from claims, liabilities, damages, losses, and expenses arising from your unlawful use of the website, violation of these Terms, or infringement of another person's rights.

19. Governing Law

These Terms are governed by the laws of the State of North Carolina, without regard to conflict-of-law principles.

Any dispute that cannot otherwise be resolved will be handled in a court of appropriate jurisdiction in North Carolina, unless applicable law requires another forum.

20. Changes to These Terms

We may update these Terms from time to time.

When we make changes, we will update the “Last Updated” date.

Your continued use of the website after updated Terms become effective constitutes acceptance of the revised Terms to the extent permitted by law.

21. Severability

If any provision of these Terms is determined to be invalid or unenforceable, the remaining provisions will remain in effect to the fullest extent permitted by law.

22. Entire Agreement

These Terms, together with any applicable policies, agreements, waivers, purchase terms, or other documents expressly incorporated by reference, constitute the agreement governing your use of this website.

23. Contact

Questions regarding these Terms may be directed to:

Doc Ethridge
Email: info@docethridge.com
Website: www.docethridge.com