Doc Ethridge

An unconventional life lead to the passion of helping others through telling stories.

Combat medic, sniper, private contractor, performance coach, investor, visual storyteller

Combat medic, sniper, private contractor, performance coach, investor, visual storyteller

About me.

I work with individuals, brands, and organizations to understand what drives them, uncover the stories worth telling, and turn those stories into compelling visual content—from photography and campaigns to film, documentaries, and branded content.

I’m not interested in simply making things look good. I want to understand why they matter, and then create something that makes other people care. Because the best stories aren’t manufactured. They’re discovered.

An unconventional life lead to the passion of helping others through telling stories.

Start With a Conversation

Everything I do begins with a conversation.

I’ll gift you some of my time to sit down, get curious, and explore where you are—and where you want to go. We’ll talk a little about the story that brought you here, what you’re trying to solve today, and what you’d like to be different in the near future.

Then we’ll figure out what makes sense.

Sometimes that means working together. Sometimes it means pointing you in another direction. Either way, you should leave the conversation with a little more clarity than you came in with.

No pressure. No pitch. Just a thoughtful conversation about what’s next.

We’ll strategize together. We’ll move forward together. And when you’re ready to take it from there, I’ll be cheering you on.

Let’s tell your story?

Imagery, cinematorgarphy, podcasts… you name it.